Senses Sri Lanka

Business Name:

Senses Sri Lanka

Category:

Website & Local SEO

Date:

15 November, 2024

Location:

Sri Lanka

CHALLENGES

Senses Sri Lanka is a leading yoga training centre offering professional programs for individuals and groups. Despite providing high-quality training and wellness experiences, the centre was facing difficulties in building strong online visibility and attracting consistent leads.

When the centre approached us, the challenges were clear:

  • The website had low visibility on Google search results, limiting clicks and impressions.
  • Local SEO presence was weak, making it harder to capture “yoga near me” and location-specific searches.
  • Competitors were dominating both Google search and maps, capturing most of the student inquiries.
  • As a result, website clicks, directions, and enquiries were below the centre’s growth potential.

Our Plan & Execution

We implemented a comprehensive SEO and Local SEO strategy to enhance Senses Sri Lanka’s visibility, increase engagement, and drive quality leads. The focus was on improving organic performance, strengthening their Google Business Profile, and ensuring they stood out in the yoga and wellness space.

  • Improved website SEO with keyword-focused pages, optimized titles, and structured content.
  • Enhanced Local SEO by optimizing Google Business Profile for “yoga training Sri Lanka” and related terms.
  • Achieved 5.04K organic clicks and 36.9K impressions within 4 months.
  • Gained 3,884 website clicks and 5,918 direction requests from Google Business Profile in 6 months.